BBVA wanted to develop new branded content for his clients. He also wanted to help his community to be more sustainable.
High fidelity wireframes
UX & UI Design
After benchmarking and sitemap, we proposed a platform for knowledge sharing. This platform puts BBVA as a focus to bring seniors and new companies to help each other collaboratively.
In this new proposal, we designed a very intuitive, attractive and minimalist website with a lot of videos, webinars, podcasts and interviews with Seniors.
The idea was to help new companies explain the seniors’ work as entrepreneurs.
After one year, the platform has more than 7 million users with 9 million views with excellent results. The best part was creating an enterprise culture, working with talented people.